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Associate Account & Marketing Manager, C&EN Brand Lab

Date: Apr 30, 2021

Location: Washington, DC, US, 20036

Company: American Chemical Society

C&EN (Chemical & Engineering News) produces authoritative, award-winning journalism about the world of chemistry, including coverage of recent advances in research, education, industry, funding, and regulatory policy. It is published by the American Chemical Society (ACS), the world’s largest scientific society dedicated to a single discipline, and is widely considered one of the major benefits of membership. 

 

C&EN BrandLab is an award-winning custom content studio that offers branded-content services to C&EN’s advertisers, such as the creation of sponsored whitepapers and eBooks, conference show dailies and event guides, and native advertising. The content complements the award-winning editorial reporting of C&EN’s print magazine, which has a circulation of more than 150,000.

 

Position Summary

C&EN BrandLab seeks an Associate Account & Marketing Manager who thrives in a fast-paced setting and can own the management for multiple projects spanning across C&EN BrandLab’s product offerings and client portfolio. The Associate Account & Marketing Manager is an individual who has an eye for detail, impeccable organizational skills, and excels at balancing projects that can span across teams, clients and timelines. They will be responsible for delivering creative assets to clients on schedule and on budget at the quality for which C&EN BrandLab is known. In addition, the Associate Account & Marketing Manager will also work on marketing campaigns to promote C&EN Media Group’s product offerings.

Reporting to the Account Manager of C&EN BrandLab, the Associate Account & Marketing Manager will serve as both a creative liaison and project lead, coordinating with internal and external stakeholders. The Associate Account & Marketing Manager will work with designers to ensure advertisers’ brand guidelines are incorporated into the designs created for their C&EN BrandLab projects. The Associate Account & Marketing Manager will also be responsible for managing project timelines and will work with clients, editors, design, and production teams to ensure that projects are delivered on time. Given the number of stakeholders involved in every project, the incumbent must demonstrate strong interpersonal and communication skills.

 

The successful candidate is a highly motivated professional responsible for maximizing the value of C&EN’s audience to science marketers by delivering excellent media products and services. The ideal candidate should have a firm grasp of how content marketing can deliver high-caliber content to clients. They are also a creative individual who can help identify new revenue-generating opportunities consistent with C&EN BrandLab operations.

 

Position Accountabilities

  1. Work with the Account Manager, C&EN BrandLab and freelance designers to develop creative assets. Coordinate sharing of art concepts and deliverables between freelance designers, internal teams, and clients.
  2. Develop and implement comprehensive timelines and deliverable schedules for all C&EN BrandLab projects by working with C&EN BrandLab staff, freelance writers and clients. Work with Senior Editor and Account Manager of C&EN BrandLab and clients to define scope and content elements for creative assets.
  3. Collaborate with all relevant teams of C&EN (production, creative, marketing, social media, etc.) to ensure projects and programs are delivered on time and on budget.
  4. Lead status meetings with staff members and freelance designers, if needed, in an efficient and organized manner.
  5. Monitor performance metrics (page views, engagement, event attendance, etc.) and compile reports as needed.
  6. Collaborate with Account Manager and Revenue Marketing Managers to develop and execute marketing campaigns and promotions for C&EN Media Group product offerings.

 

Position Requirements

Undergraduate degree in marketing, communications, or other relevant field of study required. Professional experience of 1-3 years in project management or marketing role in related publishing, ad agency, digital marketing, etc., are welcome. Must demonstrate ability to manage multiple large-scale projects simultaneously and experience with client management is a plus. Position requires familiarity and experience with the Microsoft Office suite, Google suite, project management software and key social media platforms. Familiarity in working with creative projects and teams, as well as basic understanding of design programs is preferred.

 

Along with a resume, please submit a cover letter that tell us what you can bring to C&EN BrandLab.

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